How to Succeed on TikTok

Wesley Baker
5 min readJan 9, 2023


How to Succeed on TikTok
How to Succeed on TikTok

TikTok is a social media app where users can share short videos of themselves. The app has become popular for its creative content, with users often using humor and skits to get attention. There are currently over 1 billion active users on TikTok and the app has been downloaded over 500 million times.

Impressed with TikTok’s success? Of course, you are! Imagine the benefits that await users who can achieve greatness on TikTok! While many people use TikTok for fun, some use the app to become viral, promote their brand, and boost their sales and revenue. And they are very inspired in doing so. If you’re looking to get ahead on TikTok, here are some useful tips:

Follow the trends

In little over a year since its release, TikTok has amassed over 1.5 billion active users and is now the most popular social media app in the world. Its simple, fun video-sharing format has made it a hit with users of all ages, and its massive success has even caught the attention of big-name brands like Nike and Apple.

With such a large and engaged user base, it’s no wonder that TikTok has become a hotbed for marketing and advertising. If you want to promote your brand on TikTok, it’s important to understand the platform and what kind of content performs well.

People on TikTok are always looking for new and engaging content, so if you can be at the forefront of trends, you’re more likely to get noticed. This doesn’t mean you should copy other people’s content, but rather be inspired by what’s popular and put your own spin on it.

Be persistent

While it may seem like some people achieve overnight success on TikTok, the reality is that most viral users have put in a lot of hard work to get where they are. If TikTok fame is what you’re after, be persistent and post consistently.

This doesn’t mean you should spam your followers with videos, but rather post high-quality content on a regular basis. If you can build up a following of loyal fans, you’re more likely to see your videos take off.

Another way to be persistent on TikTok is to interact with other users on the platform. Like and comment on other people’s videos, and follow users who have similar interests to you. By being active on the app, you’ll not only get more views on your own videos, but you’ll also build up a network of supportive users.

Be creative

Being creative is essential for TikTok fame. If you can come up with interesting and original content, the likes will soon follow. You don’t need to be a professional filmmaker or musician — just be yourself and have fun with it! Here are some tips to help you get started:

  • Use filters and editing tools to make your videos stand out.
  • Make sure your videos are interesting and engaging. Try to keep your viewers engaged from start to finish and create suspense, especially in the first 3 seconds of your video.
  • Upload high-quality videos. Poor-quality videos are less likely to be liked and shared.
  • Use hashtags to reach a wider audience. Hashtags can help you connect with people interested in the same things as you.

Learn to edit your videos

Editing videos on TikTok ensures that your content is seen by as many people as possible. Post edited, professional videos to attract your target audience and keep people wanting for more. This will help you stand out from the competition and increase your TikTok follower base.

Make sure that the video is the right length. Videos that are too long or too short will not be as successful as those that are just the right length. Only post high-quality videos! Your videos should be well-lit and clear. Always add your personal touch to create interesting and engaging videos. Give a catchy title to your video and make sure is entertaining to watch.

Monitor your activity

If you are planning to get TikTok famous, you need more than just fun videos and cool editing skills. You need to get involved and track your analytics and make sure your content resonates with the audience.

By tracking your likes and views, you can see what content scores better with your followers and continue to create more of that type of content. You may also need to adjust your filming and editing style based on what is popular on the app.

For example, if you notice that videos with lots of effects are doing well, you should try adding some special effects to your own videos. Keep experimenting and have fun with your content to find what works best for you and your audience!

Connect with other TikTok users

When it comes to increasing your visibility on TikTok, it’s important to remember that the site is all about community. That means interacting with other users and creating engaging content.

1. Follow interesting accounts. By following accounts that post content that interests you, you’re more likely to see similar content in your feed. This can help you find new accounts to follow and give you ideas for your own content.

2. Like and comment on other people’s videos. Not only is this the polite thing to do, but it also gets your name out there. When you like or comment on someone else’s video, your username is automatically shared with all your followers.

3. Share other people’s videos. If you see a video that you think your followers will enjoy, share it! This is a great way to help promote other creators while stealing the attention for yourself.

4. Create engaging content. If your videos are boring or uninteresting, people are not going to want to watch them. TikTok is all about creativity, so make sure your videos reflect that.

Build an online presence

If you want to be successful on TikTok, you need to have an online presence outside of the app. This means building a presence on other social media platforms, as well as having a website or blog.

By promoting your TikTok account on other platforms, you can increase your chances of being discovered by new users. Additionally, if you have a website or blog, you can include links to your TikTok videos, which will help drive traffic to your account.

If you’re serious about making it big on TikTok, you need to treat it like a business. This means creating high-quality content, promoting your account regularly, and interacting with other users. Getting TikTok famous is not an easy mission, but it can be done!



Wesley Baker

Lifestyle Lover, Business Leader, Founder/CEO, Surfer, and Traveller with a diverse perspective and I hope a good father of two. Featured in Forbes plus others.